You only get one chance to make a first impression. It’s true when you’re greeting someone for the first time – and the same concept applies to your signage! Lobby signs will be one of the first things a customer sees when they enter your building, and one of the last things they see as they leave.
Are your lobby signs making the best possible first impression? Here are three tips to help decide whether it’s time to update your lobby signs.
Lobbying for change
How do you know when it’s time to update your lobby signs? One indication is that people should be noticing your interior signs, and hopefully even commenting on them. If that’s not happening, a change could do you good.
Have a look at the above sign for MeetDistrict, an awesome flex-work and meeting space. It jumps right off the wall! The lobby sign pulls their look together, and is mounted near eye level for maximum effect.
That’s the level of impact you want to have on visitors.
Are my interior signs consistent?
As you may know, consistency is critical in branding. Remember that great first impression we made? Now let’s ensure we follow through, with all the interior signs in your building.
The elegant sign above, with its cast-iron styling and traditional serif font, makes a terrific first impression. Once that’s complete (and you love it!), 4 Directions Signs & Graphics helps you carry that same polish and prestige across all your interior signs, whatever forms they may take.
Am I capturing attention with wall graphics?
You probably have an idea of your office’s square footage, right? That figure, of course, refers to your floor area. Now imagine how much wall space you have. Because most rooms have four walls, this figure could be 400% higher! Herein lies the power of wall graphics. Imagine your interior walls decorated with bright, vivid imagery that instantly draws the eye, tells a compelling
Custom lobby signs, interior signs, and wall graphics
Did you answer “No” to any of these questions? Then it could be time to get new lobby signs, interior signs, wall graphics, or all three. We also provide building directory signage. Contact 4 Directions Signs & Graphics today for a complimentary signage consultation.
