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When entering a business’s premises, your first impression can significantly impact your perception of the company. One of the most pivotal elements in shaping this perception is the office signs prominently displayed in the lobby. A well-crafted lobby sign not only guides visitors but also conveys a brand’s professionalism and aesthetic. In this blog, we will delve deeper into the importance of lobby signs and their impact on your business. Why is Choosing the Right Lobby Logo Sign Crucial for a Business? Lobby signs serve as the centrepiece of a business’s entrance area; they provide an instant visual representation of

It only takes a few moments to create the first impression. A sharp-looking interior lobby sign can help ensure your Folsom company makes a great one.

Upselling refers to a sales technique that encourages customers to buy an upgraded item or add-on at a higher price. For an additional cost, a customer can receive a comparable item of increased quality or size or an extra add-on. You may be familiar with this tactic when restaurants ask if you would like to upsize your coffee from a medium to a large or add a muffin to your breakfast order — by spending a bit more. Restaurants are not alone when it comes to upselling. It can be used across many lines of business, such as retail, travel

Take a minute to consider if your lobby is creating a warm welcome for guests. Are blank walls and generic artwork the first thing customers see when they enter your business? First impressions happen quickly so it’s essential that your lobby leaves a lasting and positive impact among guests. With custom lobby signage, you can turn a bland lobby into a welcoming one. Not only will you be able to reinforce your brand, but you can also provide much-needed information and direction when guests arrive. Below are five reasons why these signs have the power to benefit every type of

The environment that your customer, or client, first steps into is as important as how your receptionist greets them. Most companies in Folsom and Sacramento understand that a cold, beige, uninteresting lobby isn’t very welcoming, so they go out of their way to make it more beautiful, warm, and interesting. Not all brands take their lobby space to the next level by branding it with a lobby sign. If you don’t, you’re missing a big opportunity to make your lobby more welcoming and ensure that your customer gets a positive impression of you from the very start. Here’s what you

Don’t take your lobby sign for granted! There’s more to consider than just making sure the sign matches your branding. A well-designed lobby sign becomes the focal point of your lobby, which means your customers will see it every time they walk in. The impression your lobby sign makes is important, even more so than other indoor company signs you may already have. Here are our tips to create the best design: 1. Choose the Location Ahead Of Time Should your indoor sign be behind the lobby desk, across from it, or on another wall? Choosing the location before you

You only get one chance to make a first impression. It’s true when you’re greeting someone for the first time – and the same concept applies to your signage! Lobby signs will be one of the first things a customer sees when they enter your building, and one of the last things they see as they leave. Are your lobby signs making the best possible first impression? Here are three tips to help decide whether it’s time to update your lobby signs. Lobbying for change How do you know when it’s time to update your lobby signs? One indication is