How do lobby signs build your business’ credibility? Well, what do you expect of professional, credible business? Likely, you expect that they’re straightforward with and respectful of their clients. You expect them to put their best foot forward, from uniforms to standardized practices. Plus, you find a business more professional when they’ve unified their branding to create a strong message.
A custom lobby sign helps you build credibility in each of these ways. Let’s break down the benefits to your business.
An Honest Business
Your reception signs help you build a reputation as an honest, professional business. From the moment a customer walks in your door, they know they’ve found you. In contrast, unbranded lobbies build skepticism in a guest’s mind and may even make them uncomfortable.
Your Best Foot Forward
Even for businesses that don’t sell aesthetic products, the look and feel of your lobby are important. A lobby sign can either emphasize the mood in your office, making a guest more comfortable and engaged, or it can stick out like a sore thumb. Having a bad lobby sign is like leaving your paperwork unorganized or your bathrooms unkempt—it creates a bad impression.
A Strong Message
A great custom lobby sign doesn’t just look great. Instead, it’s purposefully designed with your brand message in mind, to influence your customer to think more positively of your business. Whatever reputation you need to build, your lobby sign can emphasize it. Medical offices may want people to relax, accountants want to feel trustworthy, and transport companies should feel efficient. Any impression is possible with a good designer.
Custom Lobby Signs From 4 Directions
Who you choose as your signage partner matters. Not only will we create a strong custom lobby sign for you, but we’ll also work with you to create a suite of reception signs, ADA compliant signs and more that build on that impression. Reach out to us today.
